About this course

  • Is your presentation and environment attracting enough clients?

    A step by step 'how to' guide for getting your clients to love what you do and how you make them feel.

  • Learn how to market your practice to the right people.

    A complete guide to the various marketing techniques and easy things you should be doing straight away!

  • Is your social media strategy working? Do you even have one?

    How to set up social media profiles / pages that work for you and the type of content you should be putting out there to generate interest.

Whether you are just starting out or your practice has been going for years and needs a refresh or relaunch!

  • Methods to run your practice more efficiently

  • Have your clients wanting to come back again and again

  • Have a plan for how to spread the word and generate new clients

  • Understand the reason why certain things work and the theory behind them

Course curriculum

  • 1

    CREATING YOUR PRACTICE

    • WELCOME

    • WHAT DOES YOUR IDEAL PRACTICE LOOK LIKE?

    • YOUR MISSION

    • BUYER PERSONA

    • CREATING YOUR BRAND

    • DESIGNING YOUR TREATMENT ROOM

    • MY TREATMENT ROOM

  • 2

    ATTRACTING YOUR CLIENTS

    • FREE MARKETING

    • PAID MARKETING

    • BUILDING RELATIONSHIPS

  • 3

    SOCIAL MEDIA

    • SOCIAL MEDIA

    • FACEBOOK

    • INSTAGRAM

  • 4

    CLEARING BLOCKS TO YOUR SUCCESS

    • ENVIRONMENTAL BLOCKS

    • CHARGING YOUR FEE

    • IS FEAR HOLDING YOU BACK?

    • IS SOMETHING LACKING?

  • 5

    IT'S THE LITTLE THINGS THAT ARE BIG

    • PROTECTION AND CLEARING RITUALS

    • MEETING YOUR CLIENT'S NEEDS

    • TIME MANAGEMENT

    • CASE HISTORY TAKING

  • 6

    HELPING PEOPLE

    • WORKING WITH THE ELDERLY

    • WORKING WITH CHILDREN

    • WORKING WITH OTHER PRACTITIONERS

  • 7

    FROM A DISTANCE

    • USING SKYPE/ZOOM/TELEHEALTH

  • 8

    ETHICS, RESPONSIBILITIES AND BOUNDARIES

    • CODE OF ETHICS

    • RESPONSIBILITIES OF THE PRACTITIONER

    • RESPONSIBILITIES OF THE CLIENT

    • DISCLAIMER FORM

    • BOUNDARIES BETWEEN PRACTITIONER AND CLIENT

  • 9

    KEEPING YOUR CLIENTS

    • AFTERCARE

    • FOLLOW UPS

    • COLLECTING TESTIMONIALS

    • REWARDS AND OFFERS

  • 10

    PUTTING IT INTO PRACTICE

    • FLOW CHART

    • WORK SMARTER NOT HARDER

    • CONGRATULATIONS

Join Elizabeth Hughes as she shares her many years of experience as a therapist and teacher to help you have the best practice possible!

Course written by Elizabeth Hughes BA (Hons)

Elizabeth has run a busy health practice for over 25 years seeing thousands of clients. She is the author of many books and is a qualified trainer and assessor. Elizabeth initially set up a health centre in the UK and after 10 years sold this practice and emigrated to Australia. She then used her experience to start again from scratch in a country where she didn't even know one person! After her first year she was turning over six figures and was booked up weeks in advance with clients. Elizabeth can't wait to share her secrets and tips to help you create and build the practice of your dreams.
photo of Elizabeth Hughes